AI Insights · Timothy · January 2022
Top Fashion Games on iOS in Oceania Q4 2021
Discover the performance of the top 5 fashion games on the iOS platform in Oceania during Q4 2021, with insights into downloads, revenue, and active users.
In the fourth quarter of 2021, fashion games on the iOS platform in Oceania saw varying performance metrics. Here's a detailed look at the top 5 fashion games, based on data from Sensor Tower.
Project Makeover from Magic Tavern, Inc. exhibited a moderately declining trend in weekly revenue, starting at around $107K and dropping to approximately $64K by late November before recovering slightly to $77K at the end of December. Weekly downloads similarly showed a decreasing trend, beginning at 18.4K and dipping to 9.9K in early November, before rising to 16.3K in the last week of December. Active users started at 96.5K and saw a slight decline to 83.5K in early November, with a resurgence to 94.7K by the end of the quarter.
Hair Challenge by Rollic Games had minimal revenue, peaking at $80 in early December. Weekly downloads fluctuated, starting at 10.5K and dropping to 5.7K in mid-November, before climbing back to 9K by the end of December. Active users followed a similar pattern, starting at 65.5K and declining to 43.5K in mid-November, with a slight increase to 48K by the end of the quarter.
Fashion Battle - Dress up game from APPS TEKNOLOJI ANONIM SIRKETI saw a gradual increase in revenue, peaking at $83 in mid-October, and a notable decline to $20 in mid-December. Weekly downloads started at 7.3K, experienced a dip to 3.3K in late November, and then surged to 7.6K by the end of December. Active users followed a similar trend, starting at 17.9K, dipping to 9.2K in late November, and then rising to 16.1K by the end of the quarter.
Makeover Studio 3D by Kwalee Ltd saw a fairly steady revenue, peaking at $278 in the last week of December. Weekly downloads fluctuated, starting at 8K and dropping to 2.7K in mid-November, before increasing to 6.5K by the end of December. Active users showed a declining trend from 10.5K in early October to 5.2K by late November, before recovering slightly to 9.6K at the end of December.
Pocket Styler: Fashion Stars from Nordcurrent UAB had a varied revenue trend, peaking at $11.2K in mid-November. Weekly downloads started at 5.2K, dropped to 3.3K in mid-December, before rising to 4.1K by the end of the quarter. Active users increased from 9.3K in late September to 13.2K in early November, before settling at 9.7K by the end of December.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.
